A joint road safety sensitisation campaign spearheaded by the Ministry of Works and Transport, Uganda Police Force, Ministry of Education and Sports, Kampala Capital City Authority (KCCA), and the Intelligent Transport Monitoring System (ITMS) has reached nearly 10,000 pupils across Uganda, according to a newly released report.
The “Safe Kids, Safe Future” campaign, implemented between November 2025 and April 2026, engaged approximately 9,700 pupils in 12 primary schools across Kampala, Mbale, Fort Portal and Mbarara through interactive road safety education sessions aimed at promoting safer road-use behaviour among children.
According to the report, the campaign registered notable progress in improving pupils’ understanding of traffic signs, pedestrian behaviour and safe road crossing practices, while also supporting the establishment of school road safety clubs.
As part of the initiative, more than 4,035 road safety materials, including reflective vests, reflective arm bracelets, crash helmets and educational bookmarks, were distributed to learners and schools.
The campaign focused on increasing road safety awareness among school-going children through interactive learning sessions, practical demonstrations, visual aids and road safety advocacy activities.
Speaking during a joint stakeholders’ press conference, the traffic police spokesperson, Michael Kananura emphasized the importance of community-based sensitisation in reducing road accidents involving children.
“We have observed increased awareness among pupils regarding pedestrian safety, road signs, and safe crossing practices. The recommendation to strengthen school road safety clubs and install more road signage near schools is timely and necessary,” Kananura said.
“Uganda Police remain committed to supporting initiatives that create safer road environments for children and communities.”
The road safety officer in the Ministry of Works and Transport, Mchael Kamoga, who is also the focal person attached to the safe kids, safe future campaign applauded the collaboration among stakeholders and stressed the need for sustained road safety education.
“The findings from this campaign clearly show that early road safety education is critical in shaping responsible future road users,” Kamoga said.
He added that the enthusiasm demonstrated by pupils and teachers highlights the need to expand such programmes to more schools across the country.
“Road safety is everyone’s responsibility, and protecting children on our roads must remain a national priority."
Speaking on behalf of KCCA, Daniel Nuwabine underscored the need for improved pedestrian infrastructure around schools, particularly in high-traffic areas.
“The campaign has revealed the urgent need for enhanced pedestrian infrastructure, especially around high-traffic school zones. KCCA welcomes the recommendation to improve signage and pedestrian facilities, and we look forward to continued collaboration with stakeholders to make urban roads safer for children,” he said.
Meanwhile, ITMS Public Relations Consultant Steven Turyarugayo said the initiative demonstrated the impact of partnerships and road safety awareness campaigns in improving learner safety.
“The Safe Kids, Safe Future campaign has demonstrated that combining education, partnerships, and technology can significantly improve road safety awareness among young learners. Through initiatives like these, we are building a generation that appreciates safer road-use behaviour and the role of digital road safety solutions,” Turyarugayo stated.
The stakeholders jointly reaffirmed their commitment to promoting safer roads and ensuring that road safety education remains a continuous national effort aimed at protecting children and communities.